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Being a rural entrepreneur can be challenging due to a lack of resources and access to markets. Rural areas often have limited access to funding, networks, and business support services. Additionally, the remote location of rural areas can make it difficult to attract and retain employees, and to access customers and suppliers.

Rural entrepreneurs may also face challenges in terms of infrastructure, such as limited access to reliable internet and transportation. However, rural entrepreneurs may also have access to unique resources, such as natural resources, local crafts and traditions, and a strong sense of community. Overcoming these challenges requires a combination of resourcefulness, determination, and a willingness to think creatively and build partnerships.

As a rural entrepreneur, marketing is crucial to the success of your business. However, reaching your target audience can present additional challenges in rural areas. Fortunately, with the right strategy and tools, you can effectively market your company and products to a wider audience.

" The first step in any successful marketing strategy is understanding your target audience. This includes identifying their demographics, interests, and needs" says Shilpa, founder of Twist- a seasoned marketing professional with over 5 years of experience. Here are few gravitating tips from her for all Nutreat Global Community to grow consciously.

Strategy:

1. Profile Optimization: Ensure that all relevant business and contact information is included on the profile, including the location of the rural entrepreneurs’ business.

2. Post Regularly: Post regularly on LinkedIn to ensure that rural entrepreneurs are staying top-of-mind. Make sure to post content that is relevant and helpful to rural entrepreneurs.

3. Engage with the Community: Engage with rural entrepreneurs by liking, sharing, and commenting on their posts. This will create a sense of community and encourage further engagement.

4. Create a Group: Create a LinkedIn group specifically for rural entrepreneurs. This will help them connect with each other, share ideas, and support one another.

5. Use Paid Advertising: Utilize LinkedIn’s paid advertising platform to reach rural entrepreneurs. This will help to increase brand awareness and visibility.

6. Run a Contest: Run a contest on LinkedIn to encourage engagement with rural entrepreneurs. Offer a giveaway or discount to incentivize participation.

7. Use Influencers: Reach out to influencers in the rural entrepreneur space and partner with them to promote your business.

8. Measure Success: Track and measure the success of your social media strategy by tracking engagement, website traffic, and lead generation.

Twist:

1. Offer Incentives: Offer incentives to rural entrepreneurs who share your content and promote your business. This could include discounts, free products, or even referral bonuses.

2. Hold Events: Hold events that target rural entrepreneurs. This could be virtual events or in-person events.

3. Utilize Video: Utilize video in your content strategy to engage rural entrepreneurs. This could include live streams, interviews, or tutorials.

4. Use Social Listening: Use social listening tools to track conversations related to rural entrepreneurs. This will help you stay on top of trends and understand their needs.

5. Take Advantage of LinkedIn Groups: Leverage LinkedIn Groups to reach rural entrepreneurs. This will help you connect with them and create meaningful relationships.

6. Leverage Partnerships: Leverage partnerships with local businesses and organizations to reach rural entrepreneurs. This could include local government organizations, universities, or other businesses.

7. Share User Generated Content: Share user generated content from rural entrepreneurs. This will help to build relationships, trust, and loyalty.

8. Use Live Streams: Utilize live streaming to engage with rural entrepreneurs. This could include webinars, Q&As, or interviews.

Hey Mithrama,

We see & hear many suggestions to do this and that. But I'm here to simplify your winter choices by telling just What not To Do and the rest is your liberty ✌️

The Coldest months of the year are here and going outdoors is the best way to enjoy this festive season to beat the office hustle & winter blues.
Getting a breath of fresh air is a proven way to relieve stress & anxiety.

But beware dear nature enthusiast, winter time fun can turn hazardous without proper precautions. From visiting the malls to feel the Christmas theme to trekking for the magnum hill views, there are plenty of activities you can enjoy while keeping yourself warm & safe.

So before lacing up your shoes to step outside, checkout these things you should not do to have a cozy family outing

Avoid Dry Air

Did you ever feel the 'kich-kich' in your throat that happens only in winters. We can find this commonly during winters because of the dry air. Inhaling excess dry air, that carries an army of disease causing bacteria & viruses, results in major long term ailments too

Don't live on Fast foods

Fried foods, oily foods, baked foods, sugary foods and Foods which have saturated fats are highly dangerous. Heart attacks mostly occur in winter seasons due to this reason.

Neglecting Daily Exercise

Sleeping in until it's time for office or school is so tempting during winter mornings. But loosing the quality exercise time is the price we pay instead.

Don't Dehydrate Yourself

Staying hydrated is most important but most of usl won't drink water frequently to avoid frequent urination. Staying hydrated helps in avoiding vasoconstriction and blood flow to all parts of the body evenly.
Water consumption usually keeps us warm and healthy. So I suggest to reduce only a maximum of 1 litre than your usual water intake.

Start Your Day with Porridge

The secret for remaining energized until lunchtime is taking a healthy Slow-release Breakfast ( https://www.nutreatlife.com/blogs/write-ups/chocolate-ragi-almond-porri… ) such as porridge. You can be creative with this morning meal by adding toppings such as seeds and nuts. Moreover, some winter fruits such as dates and apples can increase the health benefits of this meal.

Take this simple Food Analysis
https://www.nutreatlife.com/blogs/write-ups/are-you-really-cooking-or-h…

Don't Forget These

Include fresh vegetables and fruits/dry fruits, dairy products, nuts/oilseeds, whole grains/legumes and ghee. Besides these, some spices also have anti-microbial properties that protect us from colds and infections

Sustainable Foods

Any vegetable that takes time to grow, and in which the edible part grows beneath the surface of the ground is usually warming and a good vegetable to eat in winter.
Intaking our Desi Variety ( https://www.indiaparenting.com/top-10-fruits-and-vegetables-of-winter-i… )of food produce is the best we can do for our health. Certain dry fruits (dates), nuts and oilseeds (sesame seeds) are also warming

When you enter the environment without sunlight, your body redistributes blood to the torso, protecting and maintaining the warmth and moisturizing your skin with Layers of clothes and moisturizers.
Just mind the Don't in Winter and enjoy this holiday season, family season to your hearts content.

Much Needed Winter Essentials: Food Edition

Diving into December, it's officially that time of the year, when you have to not only modify your wardrobe, but your food preferences as well. Amidst the heavy fog, and cold air tickling us, it’s natural to crave for warm comforting foods like vadas, pakoras, samosas and kachoris.

However, it is important to be mindful of your calorie intake and avoid unhealthy snacking. Instead opt for super-healthy nutritious alternatives that will boost your energy levels, metabolism and immunity as well. Make a wise choice when it comes to snacking as stocking up on high-calorie food often makes one stressed, and tired. Here’s a list of healthy delights you can indulge in during winter for that extra mood boost.

High Calorie Porridge

Porridge is one of winter’s only redeeming features ( https://www.nutreatlife.com/blogs/news/porridge ). There’s nothing on those dark, freezing mornings to tempt you out of bed like the thought of a steaming bowl of creamy goodness as you get ready for the day ahead. It’s the ultimate hug-in-a-bowl and in winter when we’re not planning to leave our houses all that much, we need the warm embrace of porridge all the more.

Expert Take: Easier, Tastier, Softer porridge can be made with tossing in some dry fruits and roasted whole nuts

Ragi
Ragi is loaded with vitamin C, B-complex vitamins, vitamin E, antioxidants, and calcium. Additionally, it also contains fibres, proteins, unsaturated fats, and sufficient calories. The stomach and intestines display peak levels of metabolism early in the morning.

Consuming ragi-based breakfast activates the digestive juices. The Super companion of healthy brekkie is the Hot Chocolate Ragi! Why not check out this crazy recipe here Choco Ragi Drink ( )

Expert Take: Ragi Upma and Ragi Paranthas are wholesome and indigenous Breakfast options to start your day with

Kesar
Kesar is quite possibly of the most underestimated zest that warmingly affects the body.

Saffron tea, otherwise called Kashmiri kahwa is a customary Kashmiri beverage. You can set up the tea by implanting saffron, cloves and cinnamon in water, and afterward flavor it with cardamom.

Albeit this is the time of party, it is additionally an opportunity to get seasonal influenza. Furthermore, that is the reason it is essential to deal with your wellbeing, like never before. However, fortunately there are a lot of home cures that can assist your body with battling diseases.

Expert Take: Consuming kesar, otherwise called saffron, keeps your body warm, safeguards your skin against free radicals, helps with weight reduction and keeps disease and Alzheimer's under control. It is likewise known for its restorative advantages, and numerous Indians enjoy saffron milk during winters

Gond
Gond is our nation's very own gummy/candy. As winter knocks at your door, you might have noticed your Granny preparing Gond Ladoo. It is loved by both kids and adults alike. Gond Ladoo is the best warming food during winter and is quite a healthy snack especially in North India. It contains natural Gond (edible gum) which is extracted from the bark of trees.

Expert Take: The combo of fat, fiber and protein is good for carrying and lactating mothers ( https://www.nutreatlife.com/blogs/write-ups/5-best-natural-foods-during-pregnancy-especially-during-monsoons?_pos=2&_sid=a29f1af5a&_ss=r ) to meet the extra calories requirement and to speed up recovery.

Wholesome Oils
Processed oils are one of the body’s worst enemies. What you want to consume are healthy oils, such as sesame oil, coconut oil, and virgin olive oil. As these oils are extremely dense in calories, they’ll help you gain healthy weight and mass. Not only will these oils improve your health, but will also make your salads way better.

Expert Take: Cold Pressed Oils are our go-to for a nutrilicious diet

We would love to see what you think! Share your thoughts and tips Nature Panthers 😁

Collaborations with new small and rural curators is inducing us an excitement everyday. Happy to collaborate with a sweet family who curates Cashew Chikki from Mori and engage our customers with the most delightful product